Your weekly source of floral inspiration, sage advice, industry news and encouragement. Written with floral designers and boutique farmer florists in mind.


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BB Podcast Episode 34: Ashley Fox

Feb 3, 2019

“I love a close community of floral designers and I don’t see any other way to survive frankly.”

-Ashley Fox | Ashley Fox Designs

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Ashley Fox, owner of Ashley Fox Designs

Today we’re visiting Ashley Fox, owner of Ashley Fox Designs in Woodbury, Minnesota to discuss:

  • how she sets and meets goals
  • knowing her boundaries and doing business with integrity
  • how she edits the body of work she shares with the world to attract her ideal clients
  • the value of sketching ideas as they come to her and putting them away for future clients
  • saying ‘NO’ so she can say ‘YES’ to the projects she loves
  • how her craving for visual stimulation led her to a creative career
  • her desire to share with her community and colleagues
  • the fears she had about moving her business and the surprising outcome
  • how her garden mentor influenced her use of texture and color
  • her experience with styling for catalogs
  • how her installation work evolved into larger and more difficult designs

A bouquet of coral roses by Ashley Fox

Amanda Nippoldt Photography

Mentioned in Episode 34 with Ashley Fox:

Amanda Nippoldt Photography

See more of Ashley Fox’s work:

Website Instagram | Facebook | Pinterest

A pale pink centerpiece by Ashley Fox

Alexander Steele Photography

Today’s episode is brought to you by:

Click here to visit the Mayesh Experience: Flowers, Services, Education, and More!

Co-Hosts: Amy McGee (Botanical Brouhaha) + Maria Maxit (Maxit Flower Design)

BB Podcast Sound Engineer: Landon McGee




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