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BB Podcast Episode 58: Beth O’Reilly, AIFD

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Beth O'Reilly, floral designer, holds a large salmon floral arrangement

Today we’re visiting with Beth O’Reilly, Director of Education & Merchandise at Greenleaf Wholesale in Houston, Texas to discuss:

  • her career path through the floral designer profession from ‘bud vase girl’ to accomplished designer
  • the largest (and possibly the most interesting) event she ever produced
  • how her Fine Arts Sculpture degree has affected her work in floral design
  • her years of involvement in product development in China
  • how family changed her career choices
  • the advantages of freelancing
  • her responsibilities and opportunities at Greenleaf
  • the roles of flowers and logistics in a successful wholesale operation
  • career opportunities in the wholesale business
  • Greenleaf’s involvement in the Botanical Brouhaha Day Lily Initiative

A group of floral designers stand in a room full of various-colored buckets of flowers and arrangements


Floral designers and a group of children pose by a vintage car with tons of pink and red flowers spilling from the trunk


    Website | Instagram (Beth O’Reilly) | Instagram (Greenleaf) | Facebook | YouTube | Four Brothers Farms | KB Farms

Today’s episode is brought to you by:

Beth O'Reilly on the BB Podcast

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Co-Hosts: Amy McGee (Botanical Brouhaha) & Maggie Bailey (Bramble & Bee)

BB Podcast Sound Engineer: Landon McGee



  1. I learned so much from this podcast. As Beth’s aunt, I am so proud of her passion and perseverance, her creativity and care for her family and friends, her customers and staff, and her novelty and knowledge of her work. I better appreciate her life’s work and the talent God gifted her with.


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