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Today we’re catching up with our very first BB Podcast guest ever! Join us for a conversation with Susan McLeary aka Passionflower Sue — author, educator, wearable florals innovator, and self-appointed corsage ambassador.  A few of the things we’re chatting about in this episode:

• her curiosity around figuring out “sticking points” in the floral industry and how to improve or solve them 

• the ebb and flow of business

• dreams she’s realized and business changes that have happened in the 5 years since we last chatted on the BB Podcast

• choosing what feels most aligned with who you are rather than leaning into traditional success markers

• how she stays inspired

• finding, testing, and introducing unique items to the profession as floral mechanics

• why she deliberately rejects the idea of holding onto ideas

• seeing shortages of product as a catalyst for experimentation

• the process of writing a book

LINKS MENTIONED IN EPISODE 95:

• Francoise Weeks
• Hitomi Gilliam AIFD
• Erin Benzakein | Floret
• Julie Tobi
• Carlota Flower Lab
• Madrid Flower School
• Azuma Makoto
• Maurice Harris | Bloom & Plume
• The Wild Mother | SendFlowersTo project
• Oasis cold glue
• AIFD Conference 2022

FOLLOW + LEARN FROM SUE MCLEARY HERE:

WEBSITE

INSTAGRAM

All images courtesy of EE Berger

Today’s Episode is brought to you by:

EveryStem was created because software has the power to change the way you price and order flowers for a profit.

A SPECIAL OFFER FOR BB PODCAST LISTENERS: 

Grab our free checklist of The Top 10 Profit Pitfalls to Avoid in Your Business and we’ll send you a code for a free month of EveryStem florist software.

Co-Hosts: Amy McGee (Bloom Trust Co.) & Maggie Bailey (Bramble & Bee)

BB Podcast Sound Engineer: Grayson McGee

Music Written & Performed by: Landon McGee

If you enjoyed this episode, you might also enjoy our original conversation with Sue McLeary.  Click here to listen.