flowers + reading
Today we’re catching up with our very first BB Podcast guest ever! Join us for a conversation with Susan McLeary aka Passionflower Sue — author, educator, wearable florals innovator, and self-appointed corsage ambassador. A few of the things we’re chatting about in this episode:
her curiosity around figuring out “sticking points” in the floral industry and how to improve or solve them
the ebb and flow of business
dreams she’s realized and business changes that have happened in the 5 years since we last chatted on the BB Podcast
choosing what feels most aligned with who you are rather than leaning into traditional success markers
how she stays inspired
finding, testing, and introducing unique items to the profession as floral mechanics
why she deliberately rejects the idea of holding onto ideas
seeing shortages of product as a catalyst for experimentation
All images courtesy of EE Berger
EveryStem was created because software has the power to change the way you price and order flowers for a profit.
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BB Podcast Sound Engineer: Grayson McGee
Music Written & Performed by: Landon McGee
If you enjoyed this episode, you might also enjoy our original conversation with Sue McLeary. Click here to listen.
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