Do you ever look at extremely successful peers in our industry and wonder how they do it all?
We hear people say all the time that we have the same 24 hours in a day as someone with a HUGE empire, like Oprah. Technically, yes… it’s true, but they’re missing the fact that Oprah has a massive team supporting her and executing her business every step of the way – a luxury that we, as small business owners, don’t have. However, there is a way to make it a little more manageable.
Having someone on your team to support you is the best way to go from simply surviving to fully thriving.
When I opened Modern Day all I knew was that I wanted to own a creative floral and event business, but I didn’t know the first thing about running a business or managing a staff. It has taken me many years to finally figure out what the perfect equation is for my business model.
The first instinct when hiring for your team is to start looking outward for someone to fill in the holes within your company. However, before this happens, I strongly encourage you to begin by looking inward at your current staff. Specifically, I encourage you to look at two major areas – your personal weaknesses and where you are wasting the most time.
Identifying your weaknesses: This is necessary to hiring the best fit for your team. If you hire someone with exactly the same strengths as you, you’re no better off than you were before hiring. The key is to find someone who has strengths where you have weaknesses. A great way to learn more about your personal strengths and weaknesses is by taking a personality test. I absolutely love the DISC and Enneagram assessments. Whichever you end up choosing, remember to keep an eye on your personality’s typical struggles, and identify the opposite type of personality to consider hiring.
Time-Tracking: Where do you waste the most time throughout your work day? If you don’t already, make the extra effort to jot down what you are doing and how long it takes you for one week. This task should lead you to big insights into your personal time management! Once you have a better idea of where you need help on a daily basis, the better you will be able to assess what to look for in a right-hand employee. This is key to a successful employer-employee relationship.
Running a business is a marathon, not a sprint. And please do not feel like you need to go out and hire an assistant tomorrow. For this process to work well, it will take some time. However, I encourage you to start exploring to see if this might be a solid next step for you and the growth of your business.
Please let someone step into your world to help. The time and financial investment will pay over ten-fold. The process might be trial and error for you – I know it was for me. But once you find the right people for your team, you’ll know. And it will be so worth it.
When writing a job description for an assistant role, be sure to include those areas you would define as your weaknesses, and also where you need help managing your time. Meaning, I’m looking for a person who is naturally skilled at the things I often struggle with. Being open about this from the very beginning of the hiring process is crucial! So, where can you find candidates for this key player to your team?
After quickly moving up from an intern position, Amanda’s initial role was handling my email and new client inquiries, scheduling appointments, and basic daily assistant responsibilities. Eventually, I moved her into sitting in on all client meetings. Together, we worked on building her confidence while also establishing a working relationship that would greatly serve our clients and staff in the long run. My main objective was to duplicate myself as much as possible through Amanda.
Fast forward to today (6+ years later), and Amanda is now taking on full events with little to no guidance from me, and we are currently training up another assistant to work under her. Trust, time, and mutual respect is what has gotten us to this point. We have invested in one another and she knows I have her back every.step.of.the.way, and vice versa!
Amanda is the right combination of moxie meets brains, and is thick-skinned and energetic enough to keep up with me. I trust her 100%. Aside from Amanda just being an amazing person, our personality traits are perfectly compatible. Looking at our DISC test scores side-by-side, you can get a sense for why we make a perfect match. I am an extremely high DI personality, while Amanda is much more even across the board with her scores. This is what professional compatibility looks like, my friends!
Read Part 1 of Jenn Ederer’s 5-part series: Top Tools for Wedding & Event Professionals – click here
Or move to Part 3 here.
All photographs in today’s post courtesy of Kelly Braman Photography
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