Your weekly source of floral inspiration, sage advice, industry news and encouragement. Written with floral designers and boutique farmer florists in mind.


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  1. John says:

    How in the world do you keep them looking good when it is that cold outside? You really only have up to 15 minutes – little or no time for some flowers. Have a photo shoot on Feb 1st for which I was invited to do the flowers. The predicted temp is around 12 degrees F.


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